For Elsie Rayon-Chavero, refusing to stay in one lane isn’t just a career strategy—it’s a way of life. Born in Mexico City and raised in New Orleans from the age of eight, she learned early how to adapt, overcome challenges, and find opportunity in unfamiliar territory. Those lessons would eventually take her from grassroots soccer and community coaching to media, communications, event production, executive leadership, and now the launch of NOLA Wolves FC.